Ash and Flo have discussed “positioning” and “messaging” a number of times, and in a number of episodes. But how, exactly, should firms “get the word out” once they’ve defined it – and improve the visibility of their story and services? Listen to hear their two-part answer here:
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We’re always interested in hearing about how other experts think about the ideas we discuss. So, if you have feedback on this episode, or a view on “better” professional services marketing – do reach out!