unbillable hours – the podcast

S24E5 – Productizing services

Has your firm “productized” its services yet? If not, then this episode will hopefully change that – because our guest, Luk Smeyers, explains not only why you should do it and to which ends – but also shares tips for getting started: 


See, you don’t have to watch this on Youtube – we’re syndicating our podcast through major platforms, too!


Episode guest: Luk Smeyers, founder, The Visible Authority.

Voices, production, etc. by Ash and Flo.
Creative and design advice by @calmar.creativ
Into, outro voiceover by @iamthedakota
Music also by @iamthedakota


Have a view? Let us know!

We’re always interested in hearing about how other experts think about the ideas we discuss. So, if you have feedback on this episode, or a view on “better” professional services marketing – do reach out!